Storytellers in digital, social and print

Professional copywriting and content creation are essential to any brand. There is nothing more powerful. Carefully crafted content should evoke an emotional reaction and inspire people to act.

Great copywriting helps businesses grow. It really is that simple.


Our story

Founded by Essex-based copywriter and PR consultant Emma Plummer, On Point Content’s work goes much deeper than copy alone. Working collaboratively with highly-skilled creative and digital partners, our content packs a punch.

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What we do

Recently, through clever copywriting, On Point Content has demystified fears of high-tech and AI, untangled political speak in social care, and made manufacturing captivating.

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Professional copywriting requires a great deal of skill and creativity. That’s why it’s as much an art form as it is a science.

If you can think of a piece of copywriting or content that stopped you in your tracks, the chances are that it helped you in some way. Perhaps it taught you something to earn your admiration or respect. Or maybe it helped you in other ways.

In business, professional copywriting should consistently engage with your audience to gain their trust. In turn, you’ll have more meaningful conversations with your community.

Trusted by innovators, both big and small

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Services We Provide

Our content marketing support programmes are incredibly diverse. Most span digital, social and print because each of these channels does something a little different.


Make sure every word adds value to your brand to inspire your audiences and help grow your business.


Reinvigorate your brand and cultivate action with carefully crafted brand personas, values and language.


Gain a new, informed perspective on your content with strategic direction and integrated training and upskilling.