Public Relations

On Point PR and Public Relations content strategy

On Point Content delivers creative, strategic public relations (PR) campaigns with real impact. Strong PR copy is at the heart of all our published content.
We know exactly how to capture the interest of journalists and online influencers to create a wealth of targeted media coverage.

Our approach to Public Relations

Almost any PR agency can prepare and send out a press release. But many press releases are never published because the PR copy is too weak or the story is not strong enough. We take a completely fresh, purposeful approach.
PR should never be entered into without a clear strategy. We practice PR because we know that when it is delivered correctly, it can make a huge impact on a brand.
In a complex media landscape, telling your own story in your own words has never been more important. That’s why we’ll work collaboratively with you to develop a PR strategy that cuts across multiple channels to ensure your brand’s voice is heard.

20+ years’ PR experience

On Point Content founder, Emma Plummer, is an award-winning PR consultant. She has a vast amount of experience engaging constructively with the media, has worked in crisis communications for the police, and knows how to sell in a story.
On Point Content’s services span press coverage generation, corporate messaging, speech writing, crisis communications, social media engagement, event promotion, and so much more.

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Take a Peek at Our Work

Nayland Care

Brand copy for Nayland Care

A family-run home care agency, Nayland Care, needed a new visual and written brand. In collaboration with Agile Technical Solutions, On Point Content created content for a new website and brochure, with a revised strapline and brand values.